Mary Blair
Senior Director of Client Growth & Services
Designsensory
Allied/Service Membership
Professional Bio
With a background in brand development, Mary has extensive experience in strategic analysis, new product development, new business growth, project management and partnership development. In all of her work, from tourism marketing to new product development, she focuses on excellent client service. She earned her Tourism Marketing Professional certification from Southeast Tourism’s Marketing College, in 2020.
Experience:
Mary has been with Designsensory for 10 years and is currently in the role of Senior Director of Client Growth & Services with a specialty in the Tourism vertical. Mary came to Designsensory from AMG Solutions, where she served as director of marketing operations, leading cross-functional teams in the business planning and procurement process for customers launching products in the marketplace. In her role, she performed all aspects of project management, from concept research and development to sales, celebrity endorsements, communications and performance tracking.
Prior to AMG, Mary was vice president of client services for Knoxville Tourism and Sports Corporation, and Visit Knoxville, where she collaborated with members of the community to craft unique experiences for visitors. She directed consulting, logistical and operational planning for events which brought 70,000-80,000 visitors to Knoxville, annually. Through community partnerships, she developed revenue streams, designed and implemented training programs for over 2,000 Knoxville ambassadors.
She has served as the project chair for the statewide Tennessee Trails and Byways program, and sat on many boards, councils and professional groups. She has served on the TNHTA board and also as a committee member and the chairperson for the Marketing & Communications Committee and she is also a board member for the Southeast Tourism Society.
Experience:
Mary has been with Designsensory for 10 years and is currently in the role of Senior Director of Client Growth & Services with a specialty in the Tourism vertical. Mary came to Designsensory from AMG Solutions, where she served as director of marketing operations, leading cross-functional teams in the business planning and procurement process for customers launching products in the marketplace. In her role, she performed all aspects of project management, from concept research and development to sales, celebrity endorsements, communications and performance tracking.
Prior to AMG, Mary was vice president of client services for Knoxville Tourism and Sports Corporation, and Visit Knoxville, where she collaborated with members of the community to craft unique experiences for visitors. She directed consulting, logistical and operational planning for events which brought 70,000-80,000 visitors to Knoxville, annually. Through community partnerships, she developed revenue streams, designed and implemented training programs for over 2,000 Knoxville ambassadors.
She has served as the project chair for the statewide Tennessee Trails and Byways program, and sat on many boards, councils and professional groups. She has served on the TNHTA board and also as a committee member and the chairperson for the Marketing & Communications Committee and she is also a board member for the Southeast Tourism Society.
Company/Organization